INDUSTRY PLAYBOOK LIBRARY
At Canopy Creative, we’ve learned that no two industries face the same challenges when it comes to immersive technology. A healthcare provider needs tools that are empathetic and accessible, while a sports arena demands scale, spectacle, and reliability under pressure. That’s why we’ve built our Industry Playbook Library, a resource designed to share clear, practical pathways for applying VR, AR, MR, and immersive media across different sectors.
Each playbook distills our experience into a structured guide: outlining what works, where the pitfalls lie, and how to achieve results that matter, whether that’s stronger engagement, improved training outcomes, higher foot traffic, or measurable ROI. These are not cookie-cutter solutions; they’re tailored frameworks rooted in real-world projects, lessons learned, and forward-thinking strategies.
Our playbooks cover all the sectors we serve, from Healthcare & Aged Care to Retail & Flagships, Training & Simulation, Museums & Cultural Institutions, Theme Parks & Attractions, Automotive Showrooms, and more. Each one is built to help decision-makers and creative leads move beyond the hype and into practical, achievable action.
This library is constantly evolving as we push into new frontiers and refine best practices. Explore it as a starting point, use it as a benchmark, and see how immersive technology can transform the way your industry connects with people.

