Step 1: Decide and prepare
Pick one mechanic and one school‑day path (e.g., lab → exhibit → theatre). Secure child‑privacy approvals (parental/teacher consent), accessibility sign‑off and safety checks. Confirm ticketing/booking, CRM/membership/donations, LMS/LRS and POS wiring. Publish plain‑language privacy and accessibility notices.
Lock scope with the Navigator
Map pilot zones, rotations and dayparts
Approve consent copy, captions and AD
Sponsor guidelines and placements
Step 2: Configure and train
Integrate ticketing/booking and CRM/membership/donations; wire LMS/LRS (xAPI/SCORM) and POS for retail/café. Set up Class Mode, kiosk/tablet MDM, and theatre show‑control. Train staff on scripts, accessibility and incident logging.
Step 3: Run the pilot
Step 4: Test, Record, Improve In Live Service
Plan my education pilot
Education & Science Centres Playbook
Frequently Asked Questions
Is AR safe and appropriate for children?
Yes. Use parental/teacher consent, child‑safe defaults, no face analytics, and clear opt‑out and deletion paths. Content is strobe‑safe with brightness controls and quiet‑mode.
Will this add load to staff?
No. Class Mode manages rotations and timing, kiosks are MDM‑locked, and scripts/ops checklists reduce ad‑hoc support.
Can we prove learning outcomes and sponsor value?
Yes. Quiz score lift and lab pass rates are logged to LMS; sponsor frames and vouchers track redemptions via POS and ticketing.
What if network coverage is patchy indoors?
Pre‑cache assets, use edge CDN and offline animations, place dense QR/totems and run Wi‑Fi/DAS soak tests.
How do we handle accessibility?
High‑contrast UI, captions, audio description, one‑hand mode, brightness controls, non‑AR paths and step‑free routes are standard.
What to track from day one
Use these common props: session_id, group_id, role (teacher/student/visitor), exhibit_id, lab_id, show_id, trail_id, sponsor_id, quiz_id, donation_id, membership_id, app_version, timestamp. Track: checkin_complete, ar_start, exhibit_scan, label_open, quiz_start, quiz_submit(score), lab_step_complete, lab_assessment_submit(pass_fail,time), theatre_sync_unlock, trail_checkpoint, trail_complete, wayfinding_start/complete, membership_opt_in, donate_start/complete(value), retail_view, purchase(value), share, crash. Destinations: realtime ops; CRM/membership; ticketing/bookings; LMS/LRS; warehouse for dwell/learning attribution. Privacy: child‑safe defaults; consent; opt‑out; policy links.
Tech stack & integration (centre‑grade)
Front‑end: WebAR + centre app SDK; kiosk/tablet wrappers for labs; theatre/planetarium show‑control; optional VR vignette room.
Back‑end: **Ticketing/Bookings**, **CRM/Membership/Donations**, **LMS/LRS (xAPI/SCORM)**, **POS**, **CMS**, **CDP/Analytics**; optional **SPARC** for signage/leaderboards.
Ops/IT: SSO, MDM for devices, network segmentation, content versioning/rollback, audit logs.
Data: pseudonymous IDs, parental/teacher consent, no face analytics, retention limits.
Example MVP
Two AR exhibits, one lab station, one theatre sync, one STEM trail (4 checkpoints), one sponsor frame, one take‑home WebAR. Comfort & safety: strobe‑safe, brightness controls, quiet‑mode, seated‑friendly, non‑AR fallback with identical CTAs.
AR Exhibit Overlays
Scan plinths/specimens for animations, labels, comparisons and mini‑quizzes.
Interactive Lab Stations
Guided experiments with step gates and pass/fail assessment.
Planetarium/Theatre Sync
Countdown to a shared AR effect or second‑screen companion; sponsor bumper.
STEM Trails
4–6 checkpoint scavengers by theme (energy, space, oceans) with instant rewards.
Wayfinding & Flow
Camera‑up arrows, quiet‑zone prompts and capacity advisories.
Teacher “Class Mode”
Roster check‑in, timed rotations and quiz export to LMS.
Take‑Home WebAR
Recap scenes and challenges that nurture to membership/donation.
What you get: more bookings, better learning, smoother days
AR exhibit overlays bring objects to life; lab stations make experiments safe and structured; planetarium and theatre sync turn crowds into a shared moment. Trails guide families without crowding, and a teacher ‘Class Mode’ keeps groups moving on time. Everything attributes to ticketing, CRM, LMS and POS for reporting that sponsors trust.
Curriculum‑aligned content with quick wins
One‑tap roster check‑in and timed rotations
LMS/xAPI exports for teachers • Sponsor frames with verified redemptions
School bookings +10–20%
Learning scores +10–20pp
Dwell +6–12 minutes and opt‑ins +15–30%
Education & Science Centres Playbook
You’re measured on school bookings, learning impact, dwell per visit and sponsor ROI, with zero child‑privacy incidents and minimal FOH load.
This page lays out a focused, auditable program that standardises AR overlays, lab stations, trails and theatre sync, wired to ticketing, CRM and LMS.
KPIs & targets
School bookings **+10–20%**; learning score lift **+10–20pp**; lab pass rate **≥80–90%**; teacher satisfaction **≥4/5**; dwell **+6–12 minutes**; retail/café per‑cap **+3–6%**; member/donor opt‑ins **+15–30%**; ops quality: crash‑free **≥98%**, time‑to‑first AR **<10s**.
ROI snapshot
Validate with booking IDs and tagged codes
Attribute by zone/time
Sponsor‑ready reporting in one deck
Pilot Design Example
Safety, Privacy & Accessibility in Education & Science Centres
Immersive activations in education and science centres must protect children, students, and families. No personal data beyond anonymous usage metrics. Projection domes, LED walls, and VR/AR pods must comply with child safety codes, fire regulations, and accessibility standards. Offline modes required for schools with limited connectivity. Accessibility defaults include captions, audio description, high-contrast visuals, strobe-safe content, and mobility support.
Risks & mitigations
**Child privacy & consent gaps** — parental/teacher consent; no face analytics; fast deletion path.
**Crowding & flow** — staggered rotations; capacity advisories; quiet‑zone routing; marshal roles.
**Network variability** — pre‑cache; edge CDN; offline animations; dense QR/totems.
**Rights/clearances** — pre‑approved content; alt assets; rights checklist.
**Attribution ambiguity** — tagged links/codes; POS/booking/LMS mapping; per‑zone reporting.