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Canopy Founder Featured in "Disruptive Business Leaders in 2023"

Modern art is all about digital art. As the current technological world is evolving, businesses are in need of next-generation digital art to assist the interactive media industry.


Jesse Barratt, the Melbourne-born founder and Director of Canopy Creative, has created immersive and engaging experiences that leverage the power of XR, Web 3.0, and 3D technologies. With over a decade of experience in the art and interactive media industry, he is spearheading the company to provide novel content, ideation, and execution of art for custom software, VR, AR, games, film, tech, marketing, and manufacturing.

PerceptivX admires Jesse and appreciates his contribution to the industry.



Below are the highlights of the interview between PerceptivX and Jesse:


What is Canopy Creative all about?


We are an Australian-based studio at the forefront of next-generation media production. Our expertise lies in empowering brands and businesses with immersive technologies like virtual reality (VR), augmented reality (AR), AI-powered custom software, immersive visualizations, and more. Our specialization in cutting-edge 3D Art and bespoke Software Development is about setting our clients apart as innovators in immersive technology. We collaborate closely with our clients from the initial concept to the final product delivery, creating visually stunning designs and custom software solutions that engage and captivate audiences. We’re dedicated to excellence and creating solutions that exceed expectations. At Canopy Creative, our unique selling proposition is our deep expertise in next-generation media production, particularly our focus on immersive technologies like VR, AR, and AI-powered custom software. What sets us apart is our ability to blend cutting-edge 3D art with bespoke software development, not just to follow technological trends but to set our clients apart as leaders and innovators in their fields.


Our commitment to close collaboration with clients from concept development to final delivery ensures tailor-made, engaging solutions. At Canopy Creative, our purpose is to empower businesses and brands by leveraging the power of immersive technologies. We aim to solve the problem of engagement in the digital age, where traditional media falls short. By utilizing VR, AR, and AI-powered software, we create immersive, captivating experiences that not only draw in audiences but also set a new standard for interactive media. Our focus is on making our clients stand out as innovators in their fields, using cutting-edge 3D art and custom software to deliver unique, memorable experiences. We believe in making a difference not just in technology but also in the way businesses connect with their audiences.


Canopy Creative’s biggest strengths currently lie in our advanced expertise in immersive technologies, our commitment to creating visually stunning and engaging custom software and 3D art, and our collaborative approach with clients. Our ability to integrate cutting-edge technologies like VR, AR, and AI into bespoke solutions sets us apart, offering unique and innovative experiences. These strengths position us not just as a technology provider but as a forward-thinking partner in the evolving digital landscape.


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